{"a8216afd-a278-431d-9241-249a8482c463":"Doctor-Led Aesthetic Medicine","7139eaa1-a3c8-41e6-8bea-bbf2be110df9":"What Is Cryotherapy Treatment?","8f4ed747-6538-42b3-9204-10e4e72f859a":"<p><span style=\"background-color:transparent;color:hsl(0,0%,100%);\">Cryotherapy is a medical procedure that uses controlled freezing with nitrous oxide to safely destroy unwanted skin lesions, while preserving the surrounding healthy skin.</span></p>","9551510c-7e7c-4050-86b6-7d7743d053b7":"bg-navy","275f9f89-7d68-41ef-9e4d-b2f9f830d528":"Dr Rachel - The science behind the freeze","09b096a5-3744-49b5-aca3-68c5a759cee3":"<p><span style=\"background-color:transparent;color:hsl(0,0%,100%);\">Cryotherapy works by freezing fluid within targeted skin lesions, causing the unwanted cells to rupture and die. The beauty of this treatment lies in its precision, where I target only the problem tissue while leaving everything around it completely unharmed.</span></p><p> </p><p><span style=\"background-color:transparent;color:hsl(0,0%,100%);\">At my clinic, I use the CryoIQ pen, which delivers nitrous oxide at precisely -89°C. This is very different from the liquid nitrogen spray devices commonly used in many GP surgeries and high-street clinics. The CryoIQ allows far greater control over the depth and spread of the freeze, with millimetre-level precision. This level of accuracy matters because it allows me to treat the lesion effectively while minimising trauma to the surrounding healthy skin, reducing the risk of hypopigmentation, supporting faster healing, and ultimately achieving better cosmetic outcomes.</span></p><p> </p><p><span style=\"color:hsl(0,0%,100%);\">During the 5–10 second treatment you will usually feel a brief sharp sting, often described as similar to an elastic band snapping against the skin. The area will turn white (known as <i>frosting</i>) as the cells freeze, before gradually returning to its normal colour. Within 24–48 hours a small protective blister may form, which is a normal and expected part of the healing process. Over the following 7–14 days this will dry into a scab and naturally fall away, revealing fresh pink skin underneath. The most important thing you can do to minimise the risk of scarring is to allow this to heal naturally and avoid picking the area.</span></p>","00524f8a-98d9-4f47-b5d0-b4c407115118":[4888],"fb812f21-7614-47e0-b55a-8ed5607b5f4b":false,"556a3ac6-956d-48f1-b64a-184871e63dde":"Why doctor-led cryotherapy matters","c38db626-85ba-4201-9240-e8c2b19beb5e":"<p><span style=\"background-color:transparent;color:hsl(0,0%,100%);\">Here is something many people do not realise: cryotherapy is a medical procedure, not a beauty treatment.</span></p><p> </p><p><span style=\"background-color:transparent;color:hsl(0,0%,100%);\">The skill is not simply in applying cold to the skin, but in understanding <i>what</i> is being treated and <i>whether</i> cryotherapy is the right option. This includes recognising when a lesion appears suitable for treatment, when an alternative approach may be safer, and when referral for further assessment is the most appropriate next step.</span></p><p> </p><p><span style=\"background-color:transparent;color:hsl(0,0%,100%);\">Clinical judgement matters. Freeze time, lesion depth, skin type, and the risk of pigmentation change all influence how cryotherapy should be performed. These are decisions that rely on medical training and experience, not just equipment.</span></p><p> </p><p><span style=\"background-color:transparent;color:hsl(0,0%,100%);\">As a practising GP here on the Wirral, I bring over 10 years of clinical experience to every consultation. I take the time to examine your lesion carefully, review your medical history, and explain clearly what cryotherapy can and cannot achieve for your individual concern.</span></p><p> </p><p><span style=\"color:hsl(0,0%,100%);\">Just as importantly, I know when <i>not</i> to treat — when a lesion needs dermatology referral, when a biopsy may be more appropriate, or when cryotherapy is not the safest option. This clinical judgement is just as important as the treatment itself.</span></p>","7509c6f1-b682-433b-9708-0d83e83f3a1f":[4887],"0e712616-4ff7-45e0-bd93-b25da08757d3":"\"My consultation with Rachel was absolutely fantastic. She made me feel at ease straight away and listened carefully to my concerns. Her considered approach made me confident that I had found the perfect practitioner for my treatment. I am absolutely delighted with my (very natural looking) results. Will definitely be returning for my future treatments. Thank you!\"","a0af3f1d-586c-4a0f-a63b-23905a40f7f4":"- Laura H.","2b3e1715-32ff-447b-9460-6469aeb01c95":"Google Review","662abfc6-cb86-492b-a40d-00775916402e":"L.H.","780ba720-3833-46e6-89d7-7d24cc606852":5,"80b2559f-f6ea-4425-a80c-d4905608eff9":"Why Choose My Wirral Clinic?","2e2b47ba-c967-4b16-8293-07e5c74319fe":"<p><span style=\"background-color:transparent;color:#000000;\">As a GMC-registered doctor I provide medical aesthetic treatments grounded in clinical expertise, careful assessment, and patient safety. My approach is focused on natural, evidence-based results, using only treatments and products I trust to be safe, effective, and subtle. Care is always one-to-one; you will see me from your first consultation through to every treatment review. Located in the heart of the Wirral, I welcome patients from across the Wirral peninsula including Bebington, West Kirby, Heswall, Bromborough and Birkenhead, offering personalised, doctor-led care focused on safe, natural results.</span></p><p><span style=\"background-color:transparent;color:#000000;\">I am here to help you look and feel your best at every stage of life - because it is not just about looking great, it is about feeling great too.</span></p><p> </p>","bae8aad6-de36-441f-bb76-34f1e3a478b2":"Book Your Consultation","3ca08555-77e8-454e-8700-705a90cc539c":"/contacts"}